How Blinker Car Sales App May Give Car Dealerships, A Run For Their Money!

The internet has made buying a car much easier than it was just a few short decades ago. The only way to buy a car used to be to go to a local dealership. But today, you can use the internet to research cars for sale, nationwide. If you are looking for a rare car, you don’t have to sit and wait. There is probably one available online, just waiting for you to buy it and have it shipped to you.

A new startup company by the name of “Blinker” is hoping to bring the car buying process to a whole new level of convenience. Taking out the middleman, they aim to verify buyers, compare cars, as well as car sellers and it’s all for free. This is arguably good for car buyers and for individual sellers, but what about for dealerships? How will it affect their sales and profitability?

The promise of “Blinker” is that if you can take a photo, you can sell a car. One of the easiest ways to post your vehicle listing, it has additional features that make it a safer forum to sell or buy a used car. The company’s founder and CEO, Rod Buscher, believes that he has created something that is so revolutionary that dealerships will be a thing of the past.

To date, they are the only company who verifies both the buyer and seller, doing away with the risks inherent in selling or buying a used car on other platforms like Craigslist or Ebay. The best part about it is that it is all free. Once you take a picture, the app uses the make, year, and model, along with the mileage, to get an estimated value on how much the car is worth.

After you input the specifics of the car, you can capture a photo of your license. If you need it, you can also be approved for financing. The app also uses photo IDs to verify both buyers and sellers. A one-stop shop, the app can handle everything from financing to offers, purchases, and payments. Blinker ensures that the seller is paid in full before the transaction is complete, and provides the official documents necessary.

Launched just last month, the app has already earned an influx of favorable reviews from early adopters. It does away with the dangers of selling a car to unscrupulous drivers, or the risks of meeting up with someone who has a sketchy background. Once verification is made, you can test drive the car, and you are ready to make a deal if the car is the one for you.

Many who use the Blinker app believe that it does away with all the hassles of going to a dealership and looking through used cars or dealing with pushy sales people. There aren’t many people who like or appreciate the back and forth nature of negotiations, and many people ultimately feel slighted when they leave the dealership. The app takes an all day affair and condenses it down for both buyer and seller. Neither party has to to step foot on a showroom floor, have their trade-in estimated, or feel like they are being nickeled and dimed.

Blinker uses most social media platforms and marketplaces, but has the largest presence on Facebook and Twitter. Sellers are finding that they are getting a much higher premium for their used cars than they would by going through a dealership or trading their vehicle in.

If you want to purchase a car, Blinker requires that you send a photo ID, along with banking information, to make the process smooth and trustworthy. They use a 17-point fraud check system to ensure that everyone who uses their app does so with success, and that all cars bought and sold are reputable and not salvaged.

Blinker’s growth has been remarkably fast. The app has gone from a tiny startup to a company with almost 50 employees, and is projected to do record amounts of business. The reason they can offer their services for free is because they are not only an app, but a financially based company. Offering loans through the app is how they make their bread and butter. Since they don’t deal with the high overhead costs of a brick and mortar institution, they can offer loans at a significantly reduced rate. They also offer warranties at as much as 30-40% less than well-established dealerships.

Currently, Blinker is only available in Colorado, but the founder hopes it will soon catch on in other markets around the nation. The dream is to do away with dealerships altogether, although that is a huge ambition for a small app out of Denver.

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