“We are not here to confront, we are here to disrupt, we are here to show who we are and how we do business”, the first sentence of the speaker that announced what Cadillac has to offer at the Geneva Motor Show 2015.

And that Cadillac is serious about entering the European market speaks the speaker himself, that they will carefully plan each movement on the market because in the last decade they’ve invested $12 billion in expanding their technologies, new design ideas and developing new powertrains including diesel!

Cadillac’s mission at the Geneva Motor Show 2015 was to bring their products positioning with alignment with product substance. And as we saw it there they succeeded to some point and they claimed as premium, luxurious brand, as they really are.

And the moment has come, the 2015 Cadillac ATS V Coupe/Sedan was unveiled, shiny-alive blue color and featuring light-weight body. Powered by twin-turbo 3.6-liter V6 engine which delivers 455hp and 445lb-ft of torque with 6-speed manual or 8-speed automatic transmission which directly threatens the Mercedes-Benz C63 AMG and the BMW M3. But to be honest, it would have a hell of a competition.

Watch the video bellow for full explanation of the further Cadillac’s European plan.